A Practical Guide to Angel Investing (2nd Edition)

Guide to This Book

2 3 5

Dedication

Preface

Helping Clients Thrive and Communities Prosper

Welcome to the World of Angel Investing

8 9

Who Are Angels and Why? How Do Angels Invest?

12 15 18 19 20 22 23 26 27 30 33 34 38 43 43 51 53 55

The Role of Angel Investing in the Economy

Our Investment Ecosystem

Chapter 1 – Set Good Targets

1.1 Personal Motivation for Angel Investing 1.2 Personal Capital Budget Available to Invest

1.3 Portfolio Targets

1.4 Value Investing vs Momentum Investing

1.5 Co-Investing With Other Angels and Angel Groups

1.6 Personal Education Goals

Chapter 2 – Find Good Companies

2.1 Sources of Deals

2.2 Screening Opportunities 2.3 Managing Deal Flow

2.4 Using an Angel Fund to Augment Your Individual Investment Portfolio

Chapter 3 – Pick Good Companies

3.1 The Due Diligence and Deal Negotiation Process

3.2 Hygiene vs Insight

3.3 Analysis Lenses for Gaining Insight 56 3.3.1 People – The Team: Human Capital, Intellectual Capital, and Social Capital 56 3.3.2 Lean Startup and Getting to Plan B 58 3.3.3 Business Model Canvas and Lean Canvas 60 3.3.4 Strategic Lenses 62

6 A Practical Guide to Angel Investing

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